State Farm’s support of a philanthropic program, GenderCool, has been the subject of news and customer inquiries.
In an email statement to the Daily Citizen, the insurance giant said: Will Hild, executive director of Consumers First, who first broke the story, said dropping support for the project is not enough. LGBT activists are now angry with the company, even though State Farm still supports a variety of LGBT activist groups, including those that target children and teens. The company partnered with The GenderCool Project, a “transgender and non-binary” youth activist organization to donate books, for children ages five and up, written by GenderCool spokespeople.
Following a day of backlash from customers, State Farm Insurance has dropped its support for a project that placed “transgender, inclusive and non-binary” children’s books in classrooms, libraries and community centers.